Description
Who it’s for
The Brand Identity Kit is for new businesses preparing to launch, and for established businesses whose branding has become dated or inconsistent. It gives you a professional, cohesive identity that works on your website, social media, signage and printed materials from day one.
What’s included
- Logo design: a short discovery questionnaire, three initial logo concepts and up to three rounds of revisions on your chosen concept.
- Logo variations: primary, horizontal or stacked, icon-only and single-colour versions for different uses.
- Colour palette of primary and secondary colours with HEX, RGB and CMYK values.
- Typography: recommended heading and body fonts, chosen for readability on screen and in print.
- Business card design, front and back, supplied as a press-ready PDF.
- Social media templates: profile image, cover image and a set of editable post templates.
- Mini brand guide: a short PDF explaining how to use your logo, colours and fonts correctly.
- Final files in AI, EPS, SVG, PDF, PNG and JPG formats, with full rights to use them for your business.
What you need to provide
Your business name and any tagline, a description of your products or services and target customers, competitor names, and any examples of brands or styles you like or dislike. One person who can give final approval helps keep feedback clear and the project on time.
Timeline
Initial logo concepts are usually ready within five to seven working days of receiving the completed questionnaire. The full kit is typically delivered in two to three weeks, depending on feedback.
What’s not included
Trademark searches or registration (we recommend consulting a trademark professional), printing costs, website design, brochures or packaging, illustration or mascot design, and additional revision rounds or concepts beyond those listed. These can be quoted separately.
Next steps
Order the kit and we will send you the discovery questionnaire, or get in touch to discuss a larger branding project.
